Whole Foods Helps the Action Center “Feed 4 More”

Whole Foods Market Colfax and Whole Foods Market Belmar will deliver more than $83,000 worth of food donations to the Action Center throughout February and March. The sizeable donation comes from the “Feed 4 More” program, which took place throughout the holiday season at participating Whole Foods Markets. Cashiers asked each customer if they’d like to donate to help feed families in the community and explained that the money donated would come in the form of food to the Action Center to help sustain the pantry after the holidays.

Whole Foods Market Colfax and Whole Foods Market Belmar, both located in Jefferson County, have an ongoing partnership with the Action Center, which is committed to providing immediate basic needs and pathways to self-sufficiency to struggling residents of Jefferson County. “We are so thrilled to be able to share this donation [with the Action Center] because it’s coming from our shoppers, who donate to give back to folks in need in their immediate community. It’s so important to create a connection between your community and your shoppers and the Action Center helps to build that bridge,” says Sarah Young, Whole Foods Market Colfax Marketing Director.

A total of $83,659.58 in donations was raised from Whole Foods Market Colfax and Whole Foods Market Belmar from the “Feed 4 More” program during November and December. The non-perishable food donations will be brought to the Action Center’s warehouse in three shifts: February 24th, March 9th and March 15th, however the largest donation drop-off will be March 9th with more nearly 30 pallets of non-perishable food items being delivered.

The donated food items will be used to provide five-day supplies of food to struggling residents of Jefferson County and the homeless. The Action Center is the most comprehensive non-profit human resources agency in Jefferson County, serving an average of 150 households daily and 28,000 unduplicated households each year.

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